Ye Olde Ink
Shropshire, Oswestry
Awareness · Hope · Community
A yearly tattoo awareness project
A semicolon tattoo can be a personal reminder that a story can continue. Since 2019, SAP;UK has brought studios and communities together to raise awareness of suicide prevention.
Tattoo prices start from £15; each studio sets its own price.
Why the semicolon?
The project began in 2019 when SAP;UK founder Danielle Shaw brought the idea from America and gave it a local community focus. People choose a semicolon tattoo for their own reasons; for many, it represents hope and continuing through difficult times.
Participating studios have raised thousands for suicide prevention organisations and charities. Each studio decides whether it donates and which organisation it supports. The project is centred on awareness, and donations are appreciated.
Our journey
Now in its 8th year, this is the 6th project. Explore the journey so far.



Share the message
Original SAP;UK leaflets and project artwork.





Contact a studio directly for its current prices and availability.
Shropshire, Oswestry
Welshpool, Powys, Wales · formerly Glow
Jennie has participated since the project began.
Leeds, West Yorkshire
Uxbridge · a warm, family-run studio
Thornton-Cleveleys, Blackpool
A welcoming father-and-daughter team
Keep the message going
Use the project map to find participating studios, or visit the studio page if you would like to take part.